Today as never before, it is hard for brands to attract attention and build a deep bond with their public. The media landscape is increasingly fragmented, and every day, Millenials, immersed in the digital ecosystem, give life to new ways of living. But even in this frenetic change, some certainties remain: more than 30 years ago, La Fabbrica identified the school as a strategic instrument for telling the story of a Brand, and since then it has not stopped innovating its approach.
School is the most effective of the social networks for one simple reason: it is the most real, the most alive. The school is where young people find their identity as persons and citizens, where friendship and worldviews begin to mature. And what happens at school quickly reaches families and the rest of society as well. But, like all social networks, school has rules about branding: La Fabbrica doesn’t just know these rules: it helped define them.
With the projects designed by La Fabbrica, your brand can enter the school and recount its values and activity – simply and engagingly. In a world where traditional reference points are often questioned, your brand has an opportunity to be remembered as something more than a simple response to material needs, and to become a source of life strategies. School is the ideal setting in which to turn this possibility into a reality. By deeply and positively integrating into the young people’s experience, your brand can truly inspire their choices – for a tomorrow that begins today. Do you want to know how it works? Discover our Engine.
La Fabbrica is the ideal partner for developing engaging educational projects that are innovative and crossmedia, which means the projects are able to engage young people and their families in both the local setting and online. Our dedicated teams guide the Client through every phase of work, from initial consulting to developing and managing the project. All this is possible thanks to our method and to our trademark tools that make our offer truly unique in both quality and effectiveness.
La Fabbrica has its own publishing house, Bandusia, a market leader in conceiving, creating, and implementing integrated communication instruments focused on school tourism (www.didatour.it)
Would you like to see for yourself how La Fabbrica can transform your brand into a reference point capable of inspiring the choices of new generations and their families?
access to, registration with (where required), navigation of, and generally the use of this website www.lafabbrica.net involve the User’s automatic and explicit acceptance of the General Conditions stated below. Therefore, in continuing to explore the site, the User is aware of having accepted the rules written below, and of having to comply with them.
Conditions of use
Patent Rights and Limits on Use.
All the data, material, images, and graphic signs contained in the site are the property of La Fabbrica, or at any rate La Fabbrica legally holds the use rights thereto: therefore, if not expressly indicated, the User shall not be entitled to use in any way those data and content, for him/herself or for others, and therefore shall expressly undertake not to download, copy, reproduce – even with modifications – distribute, or spread – least of all over platforms, social networks, or other Internet accesses – all that is the object of the site. La Fabbrica moreover expresses its consent for the User to download or freely print the site’s content exclusively for the purpose of personal information, but without fixing or reproducing any datum or content even on personal sites or sites at any rate accessible to third parties.
Limits of liability
La Fabbrica shall assume no liability as to the use of the site by the Users, and therefore shall not be held liable for any direct or indirect damage of any kind that may derive from the navigation and exploitation of the pages and content, even should the damage be caused by software malfunctions, viruses, service interruptions, or anything else related to navigating or interacting with the site.
Trademarks, Logos, and Rights
The distinctive marks (names, companies, trademarks, logos, designs representing and indicating products or businesses), as well as the images or drawings, sketches, or the characters or portrayals present on this site, are the property of La Fabbrica S.p.A., or present by concession of the holders of the patent rights thereto. None of these distinctive marks may be used in any way without the explicit and formal (written) permission or use license granted by the Holder of the rights.
The User is expressly forbidden to insert any material in general into this site, and especially any datum that may, directly or indirectly, have provocative, racist, obscene, defamatory, offensive, or at any rate unlawful content. Within the limits of traceability of the User’s data, La Fabbrica does hereby expressly warn that any breach of this prohibition shall be immediately reported to the Judicial Authority and to the Postal Police.
Link to other sites
The La Fabbrica S.p.A. site may contain links to third-party sites. La Fabbrica has no control over any of those sites, and has no corporate or other links with the Owners of those sites outside possible commercial relations. La Fabbrica shall therefore be in no way liable for the content of Sites of which it is not Owner: any User that, through La Fabbrica’s links, may visit other sites, does so for his or her own exclusive interest and within the sphere of his or her sole responsibility.
The site does not use tracking systems aimed at transferring “cookies” onto the Users’ computers to transmit offers of any kind.
Any data that might be required to access the site or specific pages thereof shall be used in compliance with and with the safeguards provided by the indications made in the Personal Data Protection Code, to which reference is to be made to ascertain and identify the rights of the public in general, of private parties, and of users.
Data collection will be performed solely for informational and statistical purposes within La Fabbrica, and with no disclosure to third parties. Outside of personal data, any material that the User may send to the Site or publish therein by e-mail or by any other medium shall be considered as non-confidential and unprotected by intellectual property rights.
In any event, the User acknowledges that any material sent by him or her, or uploaded onto the Site, shall be considered as in the public domain, freely usable by anyone – La Fabbrica S.p.A. primarily – and free of any copyright held by the User.
Law and jurisdiction
Italian law and the courts of Milan shall have exclusive jurisdiction over any dispute arising on any grounds from access to, navigation of, and more generally the use of the site.
A cookie is a simple text file that is memorized in your computer or mobile device by the server of a web site and only that specific server will be able to recover or read its contents. The data allows the website to keep hold of the user’s information amongst the pages and also analyze the way in which these interact with the website. The cookies, as a matter of fact, are useful in improving your surfing experience and supplying information to the webmaster on the use you are doing of the website in order to collect statistical data, a user profile and diffuse advertising messages in line with your interests.
Following, a brief description of the different kinds of cookies:
Session and Persistent Cookies
The Session Cookies, that hold the information that is being used in your current session of the browser. These cookies are automatically cancelled once the browser is closed. Nothing is kept on your computer other than the time of use of the website (ASP.NET_Sessionld and language).
The Persistent Cookies (ASPXANONYMOUS kind), that are used to hold the information that is used in the period between one access to the website and another, or used for technical purposes and for improving the website navigation. This data allows the sites to understand that you are a user or a visitor already known and adjusts itself accordingly. The "persistent" cookies life is set by the website and can last from a few minutes to several years.
First-party and third-party Cookies
The First party Cookies, that belong to the website that has created them. The third party Cookies, that are created by domains that are different from the one shown in the address bar, get their data stored at the third party’s domain. La Fabbrica Spa is not responsible for the contents of third party web sites that can set or not the cookies.
Technical cookies and tracking Cookies
The Technical cookies are those used exclusively with a view to carrying out the transmission of a communication on an electronic communications network, or insofar as this is strictly necessary to the provider of an information society service that has been explicitly requested by the contracting party or user to provide the said service." (cfr. art. 122, comma 1, Privacy Code). They are not used for furthermore purposes and are usually installed directly by the webmaster. Amongst them there are functional Cookies, that allow the user to surf according to selected criteria (for example the language, selected products for purchase) with the purpose of improving the given service. The Analytics Cookies are assimilated to the technical Cookies when directly used by the webmaster for gathering information, in an aggregate form, on the number of users and on how these visit the site itself.
The Tracking Cookies, that have as main function that of creating user profiles and are used for sending advertisement messages in line with the preferences manifested by the user itself while surfing the web. Considering the particular invasive nature that such devices can have in the private sphere of the users, according to the European and Italian regulations the user has to be properly informed on the use of the cookies and subsequently express their valid consent. This website does not use this kind of cookies.
_drt_ Id > Allows to show advertisements on non-Google websites.
__utma > Keeps track of how many times a visitor accesses the website, when was the first visit and when the last one. Google Analytics uses this cookie to calculate, for example, after how many days and accesses a user completes an order starting from the first access.
__utmb and __utmc > These two cookies work together and are used for calculating the length of a visit. The _utmb cookie keeps track of the exact moment in which a user enters the site, while the _utmc cookie keeps exact track of the exact moment in which a user leaves the website.
__utmt > Allows Google Analytics to conform its servers to a high amount of data, without facing an overload of requests
__utmz > Keeps track of the geographical origin of the user, which search engine he has used, which key word he has searched to access the website.
__utmt __utmt_area > Performance.
The above list of cookies could be updated time by time. We suggest to take vision regularly to be always informed on eventual changes and updates.